Job Listing: Managing Editor, Brand

Name of Organization – National Gallery of Art 

Washington, D.C.

Closes – November 1st (may be extended)

Title – Technical Editor (Managing Editor, Brand)

Type – Full-Time

Apply – Apply to both position listings, if eligible.

https://www.usajobs.gov/job/814396900 – open to the public

https://www.usajobs.gov/job/814397600 – open to specific individuals (individuals with disabilities, federal employees, career transition, special authorities)

The Managing Editor, Brand, plays a vital role in developing and maintaining the voice of our brand. From taglines and product descriptions to website content and marketing campaigns, the position produces captivating text that clearly articulates vision, communicates value, and shapes the brand’s image. Maintains a deep understanding of target audiences and coaches others across the museum to understand and use the brand voice.

Duties

As the Technical Editor, you will:

• Under the strategic guidance of the Chief Brand Officer and Publisher and in collaboration with other colleagues across the National Gallery, the incumbent maintains brand voice guidelines. The incumbent also acts as project manager for the writing and editing of brand projects, both print and digital. The incumbent sets and conveys goals to each project team and works closely with editors, designers to address the needs of the intended audience. The incumbent takes the initiative in moving forward the progress of each project, communicating regularly with staff and collaborators, and tracks the schedule and budget regularly to ensure timely release.
• Oversees the preparation and application of editorial development, style and formatting guidelines. Ensures that all work performed in connection with the voice of the brand is reflected in print, audio, visual, electronic and other media. Writes and edits marketing publications which target a variety of audiences. Develops the plans and procedures for drafting within a specific time frame. Develops, produces and edits content for print and digital platforms. Creates compelling stories under the National Gallery brand. Writes and edits copywrites for multiple projects.
• Creates and refines brand messaging across ephemera, advertising, signage, website and email by distilling the brand mission into accessible, inviting language. Take an active role in positioning the brand through voice. Oversees all editorial work for the program and related materials. Assigns tasks to other editors within the department, and hires freelance writers as needed. Stays up to date with emerging trends and best practices in brand communication and copywriting.
• Exercises technical and administrative supervisory controls that are in keeping with the first level supervisory position, over a staff editor at grade GS-11. Assigns work, designates priorities, and ensures that deadlines are met. Provides advice, guidance, and administrative control through counseling or instruction on initiatives and priorities. Sets priorities including quarterly and annual goals. Responsible for planning, assigning, and reviewing work of the employee, setting, and adjusting short-term priorities to assure production and accuracy goals are met. Creates and maintains a working environment conducive to mission accomplishment.